checking condition with # sin in the condition in angularjs

I want to check if color value is equal to #FFFFFF.I get an error. Is there a way to do this? below is my code

else if(color==#FFFFFF){
        updateFile(main, [
            {rule: ".made-easy-themeColor", target: "color", replacer: color},
            {rule: ".made-easy-themeFont", target: "font-family", replacer: font},
            {rule: ".made-easy-themeFontSize", target: "font-size", replacer: fontSize + "em"}
        ], function (err) {
            console.log((err));
        });
    }