Try to figure it out how to translate a long if statement in a ternary operator

I found online this snippet and I'm trying to figure it out how to translate it in a plan if statement:

return a.price > b.price ? 1 : a.price === b.price ? a.name > b.name ? 1 : -1 : -1;

In my opinion, if I had written an if statement:

if (a.price > b.price) {
    return 1;
} else if (a.price === b.price) {
    return 1;
} else if (a.name > b.name) {
    return 1;
} else {
    return -1;
}

But I'm not quite sure what it means a question mark and right after another question mark, same problem with a colon. I get that, the colon, in this case, could be an else if statement (in that order), but what about the question mark? any hint?